3D Animation - CGI - Product Launch
A cinematic 3D animated film created in collaboration with Imagination to launch the new Land Rover Defender OCTA. Combining photorealistic environments, intricate vehicle animation and dynamic sound-reactive landscapes, the film brings the Defender's rugged performance and technical capabilities to life through powerful visual storytelling.
MY ROLE - Senior Producer
Managed the production budget, scope of work and deliverables, ensuring the ambitious creative vision was achieved within agreed resources and timelines.
Developed and managed production schedules, resourcing specialist 3D artists and coordinating workflows across the different stages of production.
Sourced and booked specialist artists with expertise in Houdini, vehicle modelling and rigging, coordinating the technical requirements needed to bring the photorealistic environments and vehicle animation to life.
Collaborated with Father on the development of a bespoke soundtrack and sound design, coordinating audio production alongside the animation to ensure the visuals and music worked seamlessly together.
Led client calls, managing creative reviews, feedback and approvals across stakeholders to maintain alignment throughout production.
Oversaw the coordination of creative and technical teams throughout the production process, managing milestones and deliverables for the vehicle's launch. Qc’d and delivered the final output.